When you newly start a Facebook page for your business, the thing you struggle with is bringing more fans. An easy solution is to buy the Facebook likes but it is not a great one. It surely increases the number of fans on your page, but it never brings conversion or engagement. The purpose of using Facebook is to improve your business sales but if the fans you have are not making a difference, you need a different strategy. But how to improve sales? This piece will be revealing tips on how you can get more fans on Facebook:
Create posts that inspire people to share them
When the content is great, more people are likely to share it. This generates the circle of bringing more likes on your Facebook page. To make sure you create great posts, here are some things you must consider:
- Be consistent in posting. One post a day is really important.
- Find the best time to post the content. This usually depends on the type of business you are doing.
- Use eye-catching images. Post videos and photos instead of just plain text.
- Keep the message short. People don’t like reading lengthy sales copies.
- Be relevant and direct. Don’t beat around the bush.
- Don’t forget to include a Call-To-Action.
- Offer some value. That will get your fans to share the content.
Get your fans to tag photos
You have to encourage your fans to share and tag too so that you can reach more audience. For instance, if you have hosted an event, encourage your fans to tag themselves in those photos. When they will tag, the news feeds of their friends will show this activity and this is going to be a valuable exposure for your business.
Use Facebook ads
The Facebook ads don’t just help you generate leads but boost your fan following too. By spending a nominal amount weekly or monthly, you can easily increase fans. You need to first learn how the Facebook Ads work to grow your fan following to actually take advantage of this feature.
Find the ideal fans
The information about your current fans can give you a lot of insight on who you should target. Once you start creating posts according to your target audience, you will improve your Facebook fan following too. If you are wondering where to find this information, then it is easy, just go to the Insights from your Facebook page and it will give you all the information you need about your audience. Learn more about how to use Facebook audience insight here.
Promote your Facebook page for free
There are lots of ways to do that. For instance, when you meet new people, tell them about your Facebook page. Connect your Facebook page to your blog. If you have a business card, make sure you add the URL to your Facebook page to it.
This is going to take some time and effort, but eventually, when you bring the right fans, they will convert into leads too.